While we have been saying “Don’t judge a book by it’s cover” for decades, consumers have never been more persuaded by product packaging. In fact, a 2018 study showed that over 70% of customers admit that they make purchasing decisions based on product packaging. Consumers are impacted by every component of the packaging, including the…
Part of running a successful business is knowing when to step back and make some changes. While any successful product or design can work well for a long time, at some point, updates will need to be made to keep it modern. Whether your brand is ready for a refresh or you need to redesign…
What makes a product stand out on the shelves? What causes consumers to stop for a second look, pick up your product and consider purchasing it? When shoppers first walk into a store, their first point of interaction with your product is it’s packaging design and distinguishing formula of displayability (ability to dirsplay). It doesn’t…
Each and every day, millions of brown boxes full of innumerable products are being shipped worldwide. In a market that big, businesses often wonder what can make them stand out and be different from the rest. A custom printed shipping box stands out from among the other plain brown boxes. Customization sets you apart from…
Custom Packaging Solutions for Your Business Most companies focus on impressing customers with what’s inside the box: their product. After all the research, development and marketing that goes into developing most products, the last thing most companies think about is the box that it’s shipped out in. But product packaging goes beyond cardboard and tape….
Using traditional brown boxes for shipping purposes causes businesses to miss out on a perfect marketing opportunity. Consumers often develop an emotional attachment to specific brands. Utilizing every opportunity to address this bond can ensure returning customers. Happy customers spread the news to friends and family, growing a business’s consumer pool. Product packaging experts are…
Product packaging goes beyond cardboard and tape. Quality and customized packaging can help your company to increase brand awareness by standing out from close competitors. Using creativity, anything from a custom box or bag to unique label colors can help you accomplish your brand awareness goals. Choose QualityTrue, it’s expected for customers to like (and…
Time to start making upgrades and changes for your business? One important area to consider is choosing the right box for your products. Maybe you’ve had unfortunate issues with damaged boxes (and goods) in the past, or maybe you’re concerned about shipping prices with the new DIM weight changes. Or maybe you’ve noticed competitors with…
