Packaging automation has come a long way in the last decade. Automated packaging systems are now available and affordable for companies of all sizes and scales. These machines have created opportunities across the packaging line. The goal of automation remains to augment the workforce and make their jobs easier and safer, allowing companies to scale…
The speed at which new technologies are adapted and enhanced is growing at exponential rates. This is absolutely the case with vision machines and technology. Distribution centers are integrating this type of smart technology causing a spark in the machine vision equipment market. In fact, the global market for this type of equipment is expected…
We no longer live in a world where product packaging is an afterthought. Over the last decade in particular, product manufacturers have been pressured to put more thought into the overall packaging process. Whether it is the aesthetics and the marketing of the product or managing package weight and void-fill solutions for shipping (or anything in…
The scene of a cardboard box being delivered and perched on a porch is quickly changing – more packages are being delivered, but they are not coming in the traditional cardboard boxes. Many companies have decided to trade in the cardboard boxes for envelope mailers. Bubble and padded mailers have become popular ways to ship products…
A topic that continues to make headlines is packaging that supports eco-friendly, planet-saving, sustainable initiatives. Fortune 500 companies are teaming up to prove exponential change is the key to saving our planet. But there’s a lot of jargon that goes unexplained in these conversations. This is the Hughes guide to understanding the key terms that…
Consumer studies show that a whopping 92 percent of consumers will buy something again if returns are easy. Your customers want to know that they can easily return the item if there is an issue. To help customers, many companies offer free shipping on returns and include the required packaging materials to make the return….
The US Department of Agriculture estimates that we waste approximately 30-40% of our food supply. Much of the food that goes to waste could have fed the growing population of hungry people and people in poverty. When we look at the bigger picture, we’re wasting more than just food. Food that goes to waste also…
While we have been saying “Don’t judge a book by it’s cover” for decades, consumers have never been more persuaded by product packaging. In fact, a 2018 study showed that over 70% of customers admit that they make purchasing decisions based on product packaging. Consumers are impacted by every component of the packaging, including the…
Starting a new business causes enough headaches and packaging doesn’t have to be one of them. Whether for e-commerce or for integrating a “ship-from-store” model, there are endless decisions to be made, items to be purchased, and papers to be signed. Here are five packaging considerations for your new business. Should you automate? It is…
Does your packaging trigger a luxe response in the mind of your customers? To the consumer, the way a package arrives at their doorstep speaks volumes about the quality they’re going to find inside the box. High end packaging solutions can create a sense of value and provide a positive (and lasting) first impression. At…
